DID YOU KNOW?
Ethiopia is the birthplace of coffee and Africa is home to some of the world’s most unique coffees.
Starbucks® small team of master roasters has more than 150 years of combined roasting experience.
The right proportion, grind, water and freshness are the four fundamentals to brewing great coffee.
Starbucks® Signature Espresso Roast has been the foundation for Starbucks® beverages since 1984.
A coffee’s taste ‘profile’ is made up of four characteristics: aroma, acidity, body and flavour.
Starbucks® only uses 100% arabica beans. They make for a great tasting cup of coffee.
Coffees from Africa bring lush flavours ranging from citrus to berry.
Coffee is 98% water so it’s best to brew with fresh filtered water for a great tasting coffee.
Latin American coffees have notes of nuts, cocoa and soft spice.
Coffees from Asia / Pacific have big bold flavours and herbal, earthy notes.
When Starbucks® first opened back in 1971, it only sold whole bean coffee.
